who started affiliate marketing?


The first affiliate program was launched in 1989 by PC Flowers & Gifts founder William J. Made by Tobin. He is credited with starting the first affiliate marketing program and using the Internet to connect businesses with affiliate marketers who could promote their products. , He created the concept of paying affiliates a commission to promote a product or service, which became the foundation of modern affiliate marketing.

affiliate marketing keywords


Some of the key terms related to affiliate marketing include:

Affiliate: A person or company that promotes a product or service on behalf of a merchant in exchange for a commission.

Merchant: A company or individual that provides a product or service for sale.

Affiliate Link: A unique link provided by the Merchant to the Affiliate, which is used to track sales or leads generated by the Affiliate.

Commission: The amount paid to the affiliate for each sale or lead generated through their affiliate link.

Pay-per-sale: A commission structure where the affiliate is paid only when a sale is made.

Pay-Per-Lead: A commission structure where the affiliate is paid for each lead or sign-up generated through their affiliate link.


Affiliate Network: A platform that connects merchants with affiliates, and often provides tracking, reporting, and payment processing services.

Cookie: A small data file stored on the User's computer, which is used to track the User's activity and associate it with a specific affiliate.

Landing page: A webpage to which a user is directed after clicking an affiliate link, where the user can learn more about a product or service and make a purchase.

Conversion rate: The percentage of visitors to a landing page who complete a desired action, such as making a purchase or filling out a form.


THANK YOU